Facebook Celebrity Case Study: Eminem, The Slim Shady
Eminem was born with the name Marshall Mathers III on October 17, 1972. He is a world famous rapper and songwriter and has even forayed into the world of acting.
Eminem’s Facebook page began on December 20, 2008 and has quickly gathered quite a following with 55,407,416 subscribers as of April 2012. According to Starcount, it also enjoys a growth of 13,107 fans a day. In addition to that, it has 189,171 people “talking about this”, a feature which shows how much activity the page receives in the past week.
Eminem’s Facebook page not only landed in the top 4 most popular Facebook pages, it was also included in Income Diary’s top 20 Best Designed Facebook Fan Pages of 2011. This list ranks pages depending on how creatively they’ve expressed and promoted their brand.
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